Baek Jong-won, Lee Jang-woo, Kwon Yu-ri, John Park, and Bam-Bam-, join the world's leading food service challenge, on 'Business Genius Baek boss'.
On March 29th, a production presentation for cable channel tvN's Business Genius Baek boss' was held at the Seoul Garden Hotel in Mapo-gu, Seoul. Foodservice entrepreneur Baek Jong-won, actor Lee Jang-woo, group Girls' Generation member Kwon Yuri, singer John Park, singer BamBam, and producer Lee Woo-hyung attended.
'Business Genius Baek Boss' is 'Baek Jong-won's world-class food business challenge' in which Baek Jong-won, Korea's best food service management expert, directly starts a business in a barren Korean food area and runs it. In Morocco, Africa, Baek Jong-won, Lee Jang-woo, and Bam-Bam came out as helpers, and in Naples, Italy, Baek Jong-won, Lee Jang-woo, John Park, and Kwon Yuri joined to challenge the Korean food business.
Regarding the business challenge, Baek Jong-won said, "There was a lot of pressure." I thought so, but Naples was non-existent."
Baek Jong-won, who said he had a lot of worries, said, "(I even thought about it) that it could become a '(Baek Jong-won) embarrassment cycle program'" and "BamBam had no idea."
In response, BamBam said, “I did my best. BamBam showed an embarrassing laugh, saying, "I can't say no."
Next, Baek Jong-won said, "I learned a lot that stereotypes known to foreigners can be broken if you do Korean food." raising expectations for the 'business genius Baek Jongwon'.
Lee Jang-woo said, "I thought it would not work unconditionally. But he (Baek Jong-won) has his own method," he said, "It is not just food, but it is competitive when fun or entertainment is added as a plus." Lee Jang-woo continued, "'Should I go to Naples and do business?' I thought,” he added, “because it’s a goldmine.
Regarding Baek Jong-won, Lee Jang-woo said, "The person who taught me how to cook Korean food easily and (so that I can) cook Korean food more comfortably and conveniently."
Next, Lee Jang-woo said, "I didn't know (Park Jong-won) was a person who lived this hard." I thought I had to work quickly,” expressing his respect for Baek Jong-won.
Regarding Naples, Italy, Yuri Kwon expressed her surprise, saying, "In many overseas trips, I have never seen a place without cup noodles or ramen. However, there is no other place than pasta noodles."
Kwon Yu-ri then praised Baek Jong-won, saying, "It wasn't easy even to airlift the ingredients to make Korean food."
Kwon Yu-ri said of Baek Jong-won, “Eating is not the end, he wanted to tell us about K-culture.” It worked. It was so amazing to see the locals eating (Korean food).”
John Park said, "There aren't many Asian restaurants in Naples. We were the first Korean restaurant."
Then, John Park added, “The locals said, ‘Why do you only stay for a week?
BamBam said, "There were a lot of unique customers. Some came without money," and "'How will this be a business?' (I thought) I’m not usually angry, but I got angry a lot.”
Regarding Baek Jong-won's recruiting process, PD Lee Woo-hyung said, "It seems that I have been almost afraid. I have been looking for him every year." He liked it, so he was happy to do it together."
When asked about the difference from other programs, he said, "is not a role play, but real situations." Rather than entering an existing place and practicing, it focused on 'how to open'. When doing business, 'how to open' is a big point, but focusing on it is the difference.”
'Business Genius Baek boss'. will be broadcast for the first time on April 2nd at 7:40 pm.