Because of the unique concept or experimental music, there are popular groups among fans for never "playing it safe."

Here's the list of 10 K-Pop:

1. Red Velvet
2. (G)-I DLE
3. OnlyOneOf
4. NCT
5. SHInee
6. Billie
7. ATTEZ
8. f(x)
9. Dreamcatcher
10. ITZY