Jungkook from BTS directly announced that he would be the official ambassador for the global fashion brand Calvin Klein.

Jungkook announced on march 28th at 2:00 am that he had recently taken a pictorial as a model for Calvin Klein through Weverse Live, the official community of BTS.

Jungkook said, "There must have been a Calvin Klein video released today, but that's how it happened. I only have Calvin Klein underwear. I came to Calvin Klein (modeling) full of sincerity."

"When I am an ambassador or an advertising model, if I am doing something as a group, I tend to balance the company's opinion and the members' personal opinions, so I tend to balance things out," he said. I thought, 'Let's do what I like', 'Let's do something that I buy with my own money and enjoy wearing'. I can show you. I only have Calvin Klein underwear.

Next, Jungkook said, "I really wanted to try something like that. Calvin Klein contacted me first and the process went well. Now that the (official) video has been released, is it okay to say it? It's okay to say it, right?" 

Jungkook continued, "I love you so much. I love Calvin Klein so much." "If you watch the video, I'm wearing blue jeans. I've always only worn underwear (of that brand), but this time I wore it for a commercial, and the clothes were so pretty," he said.

Jungkook continued, "Recently, I made up my mind. I don't care about clothes and I like black, so I decided to wear all black and give points only to shoes. So I discarded all the colored clothes. But I will wear Calvin Klein blue. same," he said.

He continued, "Please look forward to it. It can be regrettable that the video (released today) is short. If I watch the video in the future, I might be a little embarrassed, but I think that you will like it very much. Please look forward to it."

Jungkook said, "I'm going to be a Calvin Klein ambassador, and I ask for your support. I felt good while filming. What should I say? I think my mindset is definitely different. Filming was not boring and fun. Of course, I had to not eat food. It was a bit difficult, but it's a brand I really like, so it wasn't boring and it was fun."

Meanwhile, on March 27th at 8:00 PM, Calvin Klein released a teaser video with Jungkook on the official Instagram update with the text 'same time tomorrow?'. The teaser video includes a full-body shot of Jungkook wearing a Calvin Klein jean jacket top and bottom, as well as an enlarged view of his intertwined hands, eyes, and side face. Calvin Klein plans to release another video on the 28th at 8 pm.

Jungkook's Calvin Klein Ambassador rumor has heated up social media since January. Cedric Murak, vice president, and general director of Calvin Klein, followed BTS's Jungkook on Instagram, and posted information about his trip to Korea on his SNS, confirming that Jungkook would become Calvin Klein's ambassador to ARMYs around the world. became a hot topic among them. In particular, on Twitter on the 26th, #JungkookCalvin was ranked at the top of the real-time trend.