Hyein From New Jeans appeared for first time as Global Ambassador
Hyein From the girl’s group New Jeans made her first public appearance since she was selected as Louis Vuitton's global ambassador attending The Louis Vuittons Show in Paris. Hyein is the first celebrity and K-pop star under the age of 20 to attend a Louis Vuitton Show as an ambassador. It is also unusual in the history of K-pop that a member of a group who debuted less than a year ago collaborates with Louis Vuitton, one of the top fashion house brands, for this reason the global interest in Hyein was enormous. Hyein from New Jeans exuded a unique aura even on a stage where global fashion celebrities gathered. The Louis Vuitton Show held in Paris on March 6th (local date) was attended by Korean actress Doona Bae, global top stars such as Emma Stone, Zendaya, and Lea Seydoux. Pharrell Williams, who was recently appointed as creative director of the brand, also showed up.